Rituals

Cosmetics

CONCEPT

I created organic social content for RITUALS COSMETICS. I art directed weekly content-capture photo shoots and designed the layout of the social pages to adhere to the company’s brand guidelines.

The visual style captures the brand’s clean and naturalistic aesthetic.

Chris Santos

Restaurant

Group

CONCEPT

I created organic social content for CHRIS SANTOS’ restaurants BEAUTY & ESSEX and STANTON SOCIAL. I art directed bi-monthly content-capture photo shoots and designed the layout of the social pages to adhere to the company’s brand guidelines.

I worked with our analytics team to monitor engagement, helping to inform our content executions.

• CLIENT: RITUALS COSMETICS

• MY ROLE: Content Creation • Creative Direction • Photo Shoot Direction

• AGENCY: ALLIED GLOBAL MARKETING